HARRISONBURG, Va. – JMU Athletics is bringing back its “Small Business Game Changers” campaign for the third year in a row. Businesses with 250 or fewer employees within a two-hour drive of JMU's campus are eligible. Entries will open on his November 1st and run until January 29th, 2024.
JMU Athletics and returning campaign sponsor Appeal Productions will provide the winning small business with a valuable marketing package valued at $30,000. The campaign is being implemented in partnership with JMU Sports Properties, the sports multimedia rights holder, and the locally based team at LEARFIELD, a media and technology company supporting college sports.
“In the small business world, it’s not just about being good, it’s about standing out,” said Andy VanHook, co-founder and Imaginative Producer of Appeal Productions. “As fellow small businesses, we understand how difficult it is to cut through the noise. Appeal Production is committed to helping small businesses grow from invisible to compelling. We're excited and we can't wait to help small businesses stand out because they deserve it.''
From November 1st, business visits are encouragedJMUSports.com/GameChangerLearn more about the rules and participation criteria for your chance to win brand exposure among JMU's passionate fan base and campus community. This year's winning companies will receive a professional video created by Appeal Production. In-venue digital signage during the 2024-25 football and basketball seasons. Videoboard logos will be included in PA announcements during the volleyball and lacrosse seasons. Men's basketball ticket ads and more that you can print at home.
“Small Business Game Changer is a really great initiative aimed at supporting small businesses, which are the true backbone of the JMU community,” said Mike Chatburn, general manager of JMU Sports Properties. “We are grateful to Appeal Productions for their continued efforts in providing this opportunity to members of the local community.”
Entries to the Small Business Game Changer campaign will be judged by a panel of judges who will select winners based on creativity, originality and values. The winner will be selected by February 15, 2024.
About Appeal Production
Appeel Production believes that blocking out noise doesn't have to be that difficult. Video marketing helps your business stand out. Whether you need to attract the next best employee or excite new customers, we can help you grow from invisible to compelling. For more information about Appeal and its services, please visit appealproduction.com.
About rear field
LEARFIELD is a diversified and influential media and technology company supporting collegiate athletics. Through digital and physical platforms, LEARFIELD owns and leverages deep industry data sets and relationships to drive revenue, growth, brand awareness and fan engagement for brands, sports and entertainment venues. With connections to more than 1,200 collegiate institutions and more than 15,000 local and national brand partners, LEARFIELD brings impact and maximizes reach to your target audience with a presence in college sports and live events. LEARFIELD provides solutions for a 24/7 fan experience, including licensed merchandise, game ticketing, donor identification for athletic programs, exclusive custom content, innovative marketing initiatives, NIL solutions, We enable schools and brands to connect with fans through advanced digital. platform. Since 2008, we have been the title sponsor of the highly acclaimed LEARFIELD Director's Cup, supporting sports departments across all sectors.