As data becomes increasingly important to business success, business intelligence (BI) continues to grow in importance. And with a strong BI strategy and team, your organization can perform the kind of analysis you need to help your users make better business decisions based on their data.
BI includes many roles. According to PayScale, BI analysts have an average salary of $73,705 and provide application analysis and data modeling design for centralized data warehouses, extracting data from databases and data warehouses for purposes such as reporting. BI developers have an average salary of $86,190 and work with databases and software to develop and fine-tune IT solutions. Earning an average of $114,798, BI architects analyze and implement an organization's BI, with a wide range of responsibilities, from determining platforms to building and maintaining data warehouses. BI Directors also earn an average salary of $128,148 and lead design and development activities related to enterprise data warehouses.
Research firm Foote Partners notes in its IT Skills and Certification Salary Index report for Q3 2023 that the average salary premium for technical certifications decreased by 0.7%. In general, Foote Partners statistics show that organizations pay more for certifications, but are more willing to pay for non-certified skills, especially in areas such as prescriptive analytics, AI skills, and generative AI skills. pay money. Over the past two years, the average value of IT certifications has fallen by more than 1%, while the value of non-certified skills has increased by a similar amount. The median pay premium for non-certified skills is currently more than 9.5% above base salary, while the median pay premium for IT certifications is 6.5%.
Certifications are not required to work in BI, but they can give you an advantage by showing employers that you have the right skill set. Below is a guide to the most popular BI certifications.
Top 10 Business Intelligence Certifications and Certificates
- Google Business Intelligence Professional Certification
- Certified Business Intelligence Professional
- IBM Data Analyst Professional Certificate
- Microsoft Certification: Power BI Data Analyst Associate
- QlikView Business Analyst Sense Business Analyst
- SAP Certified Application Associate: SAP BusinessObjects Business Intelligence Platform 4.3
- SAS Certified Specialist: Visual Business Analytics
- Tableau Certified Data Analyst
- Tableau Desktop Specialist
- Tableau Server Certified Associate
Google Business Intelligence Professional Certification
This certification consists of three course series: Business Intelligence Fundamentals, Pathways to Insights: Data Models and Pipelines, and Decision Making, Decision Making: Dashboards and Reports. Intended for those with some experience in analytical principles and teaches students to extract, transform, and analyze data to achieve organizational goals, create dashboards and design graphs and charts for data visualization and focus on improving knowledge. The course is taught online, and Google estimates that a student can complete 10 hours of study per week within two months.